Learning from i-mode

Article by Geoff Vincent, Mediation Technology's senior partner & CEO of mTank Ltd, (published in IEE Review November 2001)

 

 

"Amid all the hype and uncertainty surrounding the 'mobile Internet', there is one undeniable success story: NTT DoCoMo's i-mode service in Japan. Why has i-mode enjoyed explosive growth, reaching more than 26 million subscribers in two and a half years, while WAP is widely regarded as a failure?"

Click HERE to download complete article in .pdf format

Previous articles from the web archive:

Mobilising the Net (1999)

Casting the Net (pdf format) (1998)